Digital Marketing | Assesments

A Digital Marketing Internship is a hands-on training opportunity for students or recent graduates to gain practical experience in the field of online marketing. Interns work closely with marketing teams to learn and apply strategies across various digital platforms.

What Interns Typically Learn:

SEO (Search Engine Optimization):
Basics of improving website visibility on search engines.
Content Creation & Marketing:
Writing blog posts, social media captions, and ad copy.
Social Media Management:
Scheduling posts, analyzing engagement, and growing followers.
Email Marketing:
Designing newsletters, managing subscriber lists, and tracking open rates.
Google Ads & Analytics:
Understanding paid campaigns and interpreting website traffic data.
Marketing Tools:
Exposure to tools like Canva, HubSpot, Google Analytics, Meta Business Suite, and others.

Important Notice:
Once you start the quiz, you will not be able to pause, exit, or restart it. Please ensure you are ready before beginning.

Digital Marketing D1

1 / 45

1) Which of these is a paid form of digital marketing?

a) PPC

b) Blogging

c) Organic social media posts

d) SEO

2 / 45

2) Which of the following is NOT a benefit of email marketing?

a) Immediate reach

b) High printing cost

c) Personalization

d) Low cost

3 / 45

3) Which of the following measures website traffic?

a) Google Analytics

b) WhatsApp

c) Google Drive

d) YouTube

4 / 45

4) What is Digital Marketing primarily about?

a) Printing flyers

b) Marketing using digital channels

c) Only advertising on TV

d) Selling products door-to-door

5 / 45

5) Which is the backbone of digital marketing campaigns?

a) Content

b) Flyers

c) Posters

d) Brochures

6 / 45

6) Which of the following is an example of inbound marketing?

a) Social media content

b) TV advertisements

c) Cold calling

d) PPC in digital marketing stands for:

7 / 45

7) Which of these terms means users leaving without completing a purchase?

a) Retargeting

b) Cart abandonment

c) Conversion

d) Bounce rate

8 / 45

8) Which is the largest search engine used globally?

a) Yahoo

b) DuckDuckGo

c) Google

d) Bing

9 / 45

9) Which of these is a popular tool for web analytics?

a) Canva

b) Google Analytics

c) Photoshop

d) Trello

10 / 45

10) In email marketing, CTA stands for:

a) Campaign Tracking Analysis

b) Call to Action

c) Click to Advertise

d) Customer Targeted Ad

11 / 45

11) A/B testing helps marketers to:

a) Test radio vs TV ads

b) Choose between offline stores

c) Compare two versions of ads/webpages

d) Print ads in two colors

12 / 45

12) The most important factor for SEO ranking is:

a) Backlinks

b) TV Ads

c) Business cards

d) Store banners

13 / 45

13) What is the ultimate goal of digital marketing?

a) Printing more flyers

b) Making only offline sales

c) Driving sales, leads, and brand growth

d) Just posting content

14 / 45

14) What is the advantage of digital marketing over traditional marketing?

a) Higher cost

b) No engagement

c) Real-time tracking and analytics

d) Limited reach

15 / 45

15) A blog is a form of:

a) SMS marketing

b) Direct selling

c) Paid advertising

d) Content marketing

16 / 45

16) Which one is NOT a type of digital ad targeting?

a) Interest targeting

b) Demographic targeting

c) Behavioral targeting

d) Shoe size targeting

17 / 45

17) Bounce rate in analytics refers to:

a) Number of purchases

b) Social media likes

c) Emails sent back to sender

d) Visitors leaving after viewing one page

18 / 45

18) What is remarketing in digital marketing?

a) Marketing old products offline

b) Selling in retail stores again

c) Reprinting old ads

d) Targeting customers who visited your site earlier

19 / 45

19) SEO stands for:

a) Social Engagement Option

b) Site Engine Operation

c) Search Engine Optimization

d) Search Easy Option

20 / 45

20) Which of the following is NOT part of digital marketing?

a) Search Engine Marketing

b) Content Marketing

c) Social Media Marketing

d) Outdoor Billboards

21 / 45

21) Which content format is most engaging in digital marketing today?

a) Static images

b) Video content

c) Audio only

d) Plain text blogs

22 / 45

22) Influencer marketing is mainly used on:

a) Radio

b) Newspapers

c) Television only

d) Social Media Platforms

23 / 45

23) CTR is calculated as:

a) (Visits ÷ Ads) × 100

b) (Revenue ÷ Clicks) × 100

c) (Clicks ÷ Impressions) × 100

d) (Sales ÷ Revenue) × 100

24 / 45

24) Which type of marketing is based on location and proximity?

a) Email marketing

b) Affiliate marketing

c) Geo-targeting

d) Content marketing

25 / 45

25) Which is the MOST measurable advantage of digital marketing?

a) Offline sales

b) Branding

c) Word-of-mouth

d) Tracking conversions

26 / 45

26) Affiliate marketing means:

a) Promoting products and earning commission per sale

b) Giving free samples

c) Offline partnerships only

d) Selling only through friends

27 / 45

27) Which of the following is NOT a digital marketing channel?

a) Television Commercials

b) Social Media

c) SEO

d) Email

28 / 45

28) Which device is MOST used for digital browsing today?

a) Tablets

b) Desktop

c) Smart TVs

d) Mobile phones

29 / 45

29) SEM stands for:

a) Search Engine Marketing

b) Social Engagement Marketing

c) Social Engine Media

d) Search Easy Management

30 / 45

30) Which social media platform is best for B2B marketing?

a) TikTok

b) Instagram

c) Snapchat

d) LinkedIn

31 / 45

31) The main objective of digital marketing is to:

a) Reach global audiences at lower cost

b) Print more ads

c) Limit communication

d) Avoid customer feedback

32 / 45

32) Which is an example of marketing automation?

a) Door-to-door sales

b) Sending personalized email campaigns

c) Manual cold calls

d) Newspaper inserts

33 / 45

33) The ‘organic results’ on Google are achieved through:

a) Paid Ads

b) Flyers

c) SEO

d) Billboards

34 / 45

34) Content marketing focuses on:

a) Creating valuable and relevant content

b) Printing posters

c) Ignoring feedback

d) Spamming customers

35 / 45

35) Which of these is NOT a KPI in digital marketing?

a) Impressions

b) Sales conversion rate

c) Pen color used in ads

d) Clicks

36 / 45

36) PPC in digital marketing stands for:

a) Pay Per Conversion

b) Pay Per Customer

c) Price Per Click

d) Pay Per Click

37 / 45

37) Which is NOT a social media platform?

a) Amazon

b) Twitter (X)

c) Instagram

d) Facebook

38 / 45

38) In digital marketing, ROI stands for:

a) Response on Impression

b) Reach on Internet

c) Rate of Investment

d) Return on Investment

39 / 45

39) Which of these is a long-term strategy in digital marketing?

a) SEO

b) Social media ads

c) Display ads

d) PPC

40 / 45

40) Which ad model charges advertisers only when users click on the ad?

a) Both b & c

b) PPC

c) CPM

d) CPC

41 / 45

41) Hashtags are mostly used in:

a) Social Media

b) Blogs

c) Websites only

d) Email campaigns

42 / 45

42) Which of the following is an earned media example?

a) Paid Google ads

b) Display ads

c) Social media shares

d) Sponsored posts

43 / 45

43) SEO focuses on improving:

a) Website ranking in search engines

b) Paid ad results

c) Offline sales

d) Door-to-door leads

44 / 45

44) Which term refers to improving mobile website experience?

a) Offline Marketing

b) Mobile Optimization

c) SMS Marketing

d) Desktop SEO

45 / 45

45) Which metric measures how many people clicked on an ad?

a) CPC

b) CPM

c) CTR (Click Through Rate)

d) ROI

Your score is

The average score is 79%

Exit

Important Notice:
Once you start the quiz, you will not be able to pause, exit, or restart it. Please ensure you are ready before beginning.

Digital Marketing D2

1 / 45

1) What is content auditing?

a) Avoiding SEO

b) Reviewing and analyzing existing content performance

c) Deleting all old content

d) Writing new blogs only

2 / 45

2) A good content marketing strategy always starts with:

a) Random posting

b) Mass emailing

c) Copying competitors

d) Audience research

3 / 45

3) Which platform is best for professional B2B content?

a) Snapchat

b) TikTok

c) LinkedIn

d) Instagram

4 / 45

4) Which of these is a long-form content format?

a) Tweet

b) Instagram story

c) Banner ad

d) Blog article

5 / 45

5) Content personalization means:

a) Copying competitor’s style

b) Customizing content for specific users

c) Ignoring customer needs

d) Writing general blogs

6 / 45

6) Storytelling in content marketing is important because:

a) It lowers engagement

b) It connects emotionally with the audience

c) It makes content boring

d) It reduces brand trust

7 / 45

7) Which is a benefit of email newsletters in content marketing?

a) Ignoring customer needs

b) One-time communication

c) Direct engagement with audience

d) Only offline reach

8 / 45

8) Which metric indicates how long users stay on your page?

a) Average session duration

b) CPM

c) Conversion rate

d) ROI

9 / 45

9) Video content is most effective on which platform?

a) Radio

b) Billboard

c) Newspapers

d) YouTube

10 / 45

10) Why is consistency important in content marketing?

a) Builds trust and recognition

b) Confuses audience

c) Lowers engagement

d) Wastes time

11 / 45

11) Content distribution channels include:

a) Flyers

b) Billboards only

c) Owned, paid, and earned media

d) Printing press

12 / 45

12) A call-to-action (CTA) in content marketing encourages:

a) Printing flyers

b) Watching TV ads

c) Taking the next step (subscribe, buy, sign up)

d) Ignoring content

13 / 45

13) What is pillar content?

a) Paid TV ads

b) Random posts

c) Core, comprehensive content that supports clusters

d) One-line tweets

14 / 45

14) Content calendars are used for:

a) Creating ads

b) Scheduling and planning content

c) Tracking expenses

d) Measuring ROI only

15 / 45

15) Which of the following is an example of content marketing?

a) TV Ads

b) Flyers

c) Blog posts

d) Cold calls

16 / 45

16) What is “content curation”?

a) Deleting old blogs

b) Avoiding customer reviews

c) Writing only new content

d) Collecting and sharing valuable third-party content

17 / 45

17) Which is a key benefit of content marketing?

a) Avoids online presence

b) Increases printing cost

c) Builds long-term customer trust

d) Focuses only on offline marketing

18 / 45

18) Which KPI measures if content converts readers into customers?

a) Bounce rate

b) Conversion rate

c) Impressions

d) Reach

19 / 45

19) Which tool is used for designing infographics?

a) MS Word only

b) Canva

c) PowerPoint only

d) Excel

20 / 45

20) A “buyer persona” is:

a) A real buyer only

b) A fictional profile of your target customer

c) A company employee

d) A competitor

21 / 45

21) Which of these is short-form content?

a) Social media posts

b) E-books

c) Whitepapers

d) Research studies

22 / 45

22) Which is a content promotion strategy?

a) Paid ads, social shares, email marketing

b) Removing blogs

c) Writing once and stopping

d) Ignoring SEO

23 / 45

23) Ephemeral content refers to:

a) Research papers

b) Whitepapers

c) Evergreen blogs

d) Short-lived content like Instagram Stories

24 / 45

24) What does a content funnel represent?

a) Social media likes only

b) Paid ad budget

c) Printing funnel for brochures

d) Steps from awareness to conversion

25 / 45

25) Which of the following is an example of snackable content?

a) E-books

b) Memes

c) Research papers

d) Whitepapers

26 / 45

26) ROI in content marketing refers to:

a) Return on Investment

b) Ratio of Impressions

c) Reach over Internet

d) Rate of Interest

27 / 45

27) Which is an example of gated content?

a) Free memes

b) Open tweets

c) Instagram stories

d) E-books requiring email sign-up

28 / 45

28) Which metric shows how engaging your content is?

a) Conversion rate

b) Click-through rate (CTR)

c) All of the above

d) Bounce rate

29 / 45

29) Interactive content includes:

a) Radio ads

b) Newspaper articles

c) Quizzes and polls

d) Flyers

30 / 45

30) Which is an example of visual content marketing?

a) Cold calls

b) Infographics

c) TV news

d) Radio jingles

31 / 45

31) User-generated content refers to:

a) Press releases

b) Content written by the company

c) Content created by customers

d) Paid ads

32 / 45

32) Which content format is best for B2B marketing?

a) Memes

b) TV ads

c) Short Instagram reels only

d) Whitepapers & case studies

33 / 45

33) What does “repurposing content” mean?

a) Using content in multiple formats

b) Deleting old content

c) Copying competitor’s content

d) Writing only one type of content

34 / 45

34) What is influencer marketing in content strategy?

a) Ignoring social media

b) Running offline campaigns

c) Creating ads only

d) Collaborating with influencers to promote content

35 / 45

35) Which of the following is the “owned media” in content marketing?

a) Sponsored posts

b) Paid Google ads

c) Company website and blog

d) News coverage

36 / 45

36) CTA stands for:

a) Call to Action

b) Content to Audience

c) Click to Apply

d) Copy to Ads

37 / 45

37) Which content type helps in ranking on Google?

a) Flyers

b) Direct mail

c) SEO blogs

d) TV ads

38 / 45

38) Podcasting in content marketing is effective because:

a) It ignores storytelling

b) It is expensive only

c) It builds audio connection with audience

d) It decreases reach

39 / 45

39) What is evergreen content?

a) Content that never loses relevance

b) Event-based content

c) Paid content only

d) Holiday content

40 / 45

40) What is the primary goal of content marketing?

a) To provide valuable and relevant content

b) To directly sell products

c) To increase printing costs

d) To avoid customer engagement

41 / 45

41) Which of the following is NOT part of content marketing?

a) TV commercials

b) Podcasts

c) Infographics

d) Whitepapers

42 / 45

42) SEO-friendly content requires:

a) Random keywords

b) Proper keyword research and optimization

c) Plagiarism

d) No keywords

43 / 45

43) Content marketing mainly focuses on building:

a) Short-term sales

b) Printing advertisements

c) Cold leads only

d) Brand awareness and trust

44 / 45

44) A case study is effective because it shows:

a) Real examples of success with data

b) Irrelevant statistics

c) Random marketing tactics

d) Only memes

45 / 45

45) Which format is most commonly used in content marketing?

a) Cold calls

b) Brochures

c) E-books and blogs

d) Billboards

Your score is

The average score is 0%

Exit

Important Notice:
Once you start the quiz, you will not be able to pause, exit, or restart it. Please ensure you are ready before beginning.

Digital Marketing D3

1 / 43

1) Which factor directly influences Ad Rank?

a) Impressions only

b) Budget only

c) Competitor ads

d) Bid amount & Quality Score

2 / 43

2) In Google Ads, CPM stands for:

a) Cost Per Million

b) Cost Per Thousand Impressions

c) Conversion Per Metric

d) Clicks Per Million

3 / 43

3) Which of the following is NOT a Google Ads campaign type?

a) SEO

b) To create a business plan.

c) Video

d) Search

4 / 43

4) In PPC, what is Ad Scheduling used for?

a) Increasing CTR

b) Improving ad text

c) Blocking keywords

d) Setting ad display times

5 / 43

5) . In display advertising, banner ads are generally charged on the basis of:

a) CPC or CPM

b) CTR

c) CPA only

d) Flat monthly fee

6 / 43

6) Which campaign type is best for promoting e-commerce products?

a) Search

b) Shopping

c) Display

d) Video

7 / 43

7) In Google Ads, which keyword match type shows ads for synonyms and related searches?

a) Negative Match

b) exact Match

c) Broad Match

d) Phrase Match

8 / 43

8) Which campaign goal is best for lead generation?

a) Brand awareness

b) Leads

c) Website traffic

d) App promotion

9 / 43

9) Which of these is NOT an ad extension?

a) Sitelink

b) Meta Tag

c) Callout

d) Structured Snippet

10 / 43

10) In Google Ads, RSA stands for:

a) Real-time Search Ads

b) Relevant Search Ads

c) Responsive Search Ads

d) The Ad Rank formula is:

11 / 43

11) What is a negative keyword used for?

a) To increase CPC

b) To boost CTR

c) To increase impressions

d) To stop ads from showing on irrelevant searches

12 / 43

12) The ultimate objective of PPC campaigns is to:

a) Reduce ad budget

b) Increase impressions

c) Generate conversions at optimal cost

d) Increase bounce rate

13 / 43

13) The formula for CTR (Click Through Rate) is:

a) Clicks ÷ Conversions × 100

b) Impressions ÷ Clicks × 100

c) Clicks ÷ Impressions × 100

d) Conversions ÷ Impressions × 100

14 / 43

14) Which metric shows how often an ad is shown?

a) CTR

b) Impressions

c) CPC

d) Conversions

15 / 43

15) The quality score in Google Ads depends on:

a) Ad relevance, CTR, and landing page experience

b) Bid amount only

c) Daily budget

d) Campaign duration

16 / 43

16) In Google Ads, which metric shows average position of ads?

a) CTR

b) Ad Rank

c) Avg. Position

d) Average CPC

17 / 43

17) Which report in Google Ads helps identify search terms that triggered your ads?

a) Keyword Report

b) Conversion Report

c) Search Term Report

d) Impression Report

18 / 43

18) Which keyword match type is most restrictive?

a) Broad Match

b) Exact Match

c) Negative Match

d) Phrase Match

19 / 43

19) Which bidding strategy is used to maximize the number of clicks within a budget?

a) Target CPA

b) Target ROAS

c) Maximize Clicks

d) Manual CPC

20 / 43

20) Which tool is used for keyword research in Google Ads?

a) Google Analytics

b) Keyword Planner

c) Search Console

d) Trends

21 / 43

21) Which campaign type shows ads in Gmail?

a) Shopping

b) Search

c) Video

d) Display

22 / 43

22) In Google Ads, CPC stands for:

a) Cost Per Conversion

b) Click Per Cost

c) Cost Per Click

d) Conversion Per Click

23 / 43

23) The Ad Rank formula is:

a) Impressions × CTR

b) Conversion ÷ Spend

c) CPC Bid × Quality Score

d) Budget ÷ Clicks

24 / 43

24) Which report shows performance by device type?

a) User Report

b) Platform Report

c) Impression Report

d) Device Report

25 / 43

25) Which bidding strategy focuses on achieving the highest conversion value within budget?

a) Target CPA

b) Manual CPC

c) Target ROAS

d) Maximize Clicks

26 / 43

26) Which metric is used to calculate Cost Per Acquisition (CPA)?

a) Cost ÷ CTR

b) Cost ÷ Conversions

c) Cost ÷ Clicks

d) Cost ÷ Impressions

27 / 43

27) Which ad format includes images of products, price, and store name?

a) Display Ad

b) Search Ad

c) Shopping Ad

d) Video Ad

28 / 43

28) In PPC advertising, the advertiser pays when:

a) To create a business plan.

b) Ad is shared

c) Ad is displayed

d) Ad is clicked

29 / 43

29) What is the main benefit of ad extensions?

a) Block competitor ads

b) Lower impressions

c) Increase ad size and provide more info

d) Reduce CPC

30 / 43

30) Which campaign type shows ads on YouTube?

a) Display

b) Shopping

c) Video

d) Search

31 / 43

31) What is the benefit of using Responsive Search Ads (RSA)?

a) Only one headline is allowed

b) Lower quality score

c) Ads adjust automatically with best-performing combinations

d) Fixed ad text only

32 / 43

32) The relevance of an ad to the user’s search query is called:

a) CTR

b) Ad Position

c) Ad Relevance

d) Ad Rank

33 / 43

33) Which of these is NOT a Google Ads bidding strategy?

a) Target CPA

b) PageRank

c) CPM

d) Maximize Clicks

34 / 43

34) Which type of targeting allows showing ads to users who previously visited your site?

a) Remarketing

b) Interest targeting

c) Contextual targeting

d) Demographic targeting

35 / 43

35) In Google Ads, what is Dynamic Search Ads used for?

a) Creating random ads

b) Showing ads based on website content

c) Display ads only

d) Shopping ads only

36 / 43

36) Which Google Ads extension shows a phone number?

a) Call Extension

b) Structured Snippet

c) Sitelink Extension

d) Callout Extension

37 / 43

37) In Google Ads, what does ROAS stand for?

a) Revenue of Ad Sales

b) Return on Ad Spend

c) Reach of Ad Strategy

d) Rate of Ad Success

38 / 43

38) In Google Ads, what is the maximum number of headlines allowed in RSA?

a) 10

b) 15

c) 5

d) 20

39 / 43

39) Which keyword match type shows ads when the query contains the exact phrase?

a) Exact Match

b) Phrase Match

c) Negative Match

d) Broad Match

40 / 43

40) Which metric is used to measure how often people click your ad after seeing it?

a) Bounce Rate

b) CTR

c) CPC

d) Conversion Rate

41 / 43

41) The default ad rotation setting in Google Ads is:

a) Rotate evenly

b) Optimize: Prefer best performing ads

c) No rotation

d) Rotate indefinitely

42 / 43

42) Which is the Google Ads remarketing list for those who visited a site but didn’t convert?

a) Custom Remarketing

b) Abandoned Visitors List

c) Standard Remarketing

d) Dynamic Remarketing

43 / 43

43) Which of the following is NOT a metric in Google Ads?

a) CPM

b) Bounce Rate

c) CTR

d) Equity Shares

Your score is

The average score is 0%

Exit

Important Notice:
Once you start the quiz, you will not be able to pause, exit, or restart it. Please ensure you are ready before beginning.

Digital Marketing D4

1 / 45

1) What does DA stand for in SEO?

a) Domain Authority

b) Data Analytics

c) Domain Analysis

d) Digital Ads

2 / 45

2) What is anchor text?

a) A meta description

b) Clickable text in a hyperlink

c) Text around a video

d) Text inside the image tag

3 / 45

3) What is canonicalization in SEO?

a) Creating duplicate content

b) Choosing a preferred URL for duplicate content

c) Keyword analysis

d) Removing meta tags

4 / 45

4) Which is a core web vital?

a) Guest posts

b) Meta keywords

c) Paid advertising

d) Largest Contentful Paint (LCP)

5 / 45

5) Which tool is best for analyzing website traffic?

a) Slack

b) Canva

c) Google Analytics

d) Trello

6 / 45

6) What is Google’s E-A-T principle?

a) Expertise, Authoritativeness, Trustworthiness

b) Easy-Access-Tracking

c) External Anchor Tag

d) Engine Algorithm Test

7 / 45

7) What is a sitemap used for?

a) To guide search engines in crawling a site

b) To host advertisements

c) To create site content

d) To store user data

8 / 45

8) Which tag improves image SEO?

a) <span> tag

b) tag

c) <footer> tag

d) <br> tag

9 / 45

9) Which Google tool shows website indexing issues?

a) Google Search Console

b) Google Analytics

c) Google Docs

d) Google Drive

10 / 45

10) Which is NOT a ranking factor in Google?

a) Number of social media followers

b) Mobile-friendliness

c) Page load speed

d) Quality content

11 / 45

11) What does CTR mean in SEO?

a) Conversion Tracking Ratio

b) Content Traffic Report

c) Click Through Rate

d) Customer Targeting Rate

12 / 45

12) What is the role of LSI keywords?

a) To add irrelevant keywords

b) To remove duplicate keywordsv

c) To spam content

d) To provide related keywords for context

13 / 45

13) What is the purpose of Google Analytics in SEO?

a) To write meta descriptions

b) To remove keywords

c) To track website traffic and performance

d) To create backlinks

14 / 45

14) Which algorithm update focuses on content quality?

a) Pigeon

b) Penguin

c) Hummingbird

d) Panda

15 / 45

15) Which of these is an on-page SEO factor?

a) Guest Posts

b) Backlinks

c) Social Shares

d) Page Speed

16 / 45

16) What is the ideal meta title length for SEO?

a) 10–20 characters

b) 100–150 characters

c) 200+ characters

d) 30–60 characters

17 / 45

17) Which is a free SEO tool by Google?

a) Ahrefs

b) SEMrush

c) Google Search Console

d) Moz Pro

18 / 45

18) What is a nofollow link?

a) A paid link

b) A broken link

c) A link that passes SEO value

d) A link ignored by search engines for ranking

19 / 45

19) What is a featured snippet?

a) A website’s footer text

b) A keyword tool

c) A short summary displayed on top of search results

d) A paid ad on Google

20 / 45

20) What is the primary goal of SEO?

a) Create more social profiles

b) Increase ad spend

c) Improve website ranking on search engines

d) Buy paid traffic

21 / 45

21) Which keyword type is most specific?

a) Broad keywords

b) Exact match keywords

c) Short-tail keywords

d) Long-tail keywords

22 / 45

22) Which is an example of off-page SEO?

a) Meta description writing

b) Title optimization

c) Internal linking

d) Guest posting

23 / 45

23) What does SEO stand for?

a) Search Engine Optimization

b) Social Engagement Optimization

c) Search Engine Option

d) Search Engine Operation

24 / 45

24) What is a breadcrumb in SEO?

a) Meta keyword

b) Navigation trail showing website hierarchy

c) Backlink from a blog

d) Broken link

25 / 45

25) What is bounce rate?

a) Visitors leaving after viewing one page

b) isitors clicking many links

c) Visitors clicking many links

d) Visitors filling forms

26 / 45

26) What is the importance of HTTPS in SEO?

a) It replaces keywords

b) It increases ad revenue

c) It improves security and is a ranking factor

d) It makes the website slower

27 / 45

27) Which of these affects local SEO the most?

a) Email marketing

b) Google Business Profile

c) TV advertisements

d) PPC campaigns

28 / 45

28) Which of the following is a search engine?

a) Instagram

b) Facebook

c) WhatsApp

d) Bing

29 / 45

29) Which of these can negatively affect SEO?

a) Duplicate content

b) High-quality backlinks

c) Proper site structure

d) Fast-loading pages

30 / 45

30) What is the purpose of robots.txt?

a) To manage site speed

b) To block users

c) To control search engine crawling

d) To improve backlinks

31 / 45

31) What does mobile-first indexing mean?

a) Desktop version is prioritized

b) Mobile keywords are ignored

c) Mobile version is prioritized for indexing

d) Only mobile apps are indexed

32 / 45

32) Which tag is essential for SEO?

a) <div>

b) <span>

c) <footer>

33 / 45

33) What does SERP stand for?

a) Search Engine Ranking Page

b) Social Engagement Results Page

c) Search Engine Results Page

d) Search Engagement Report Page

34 / 45

34) Which factor directly affects site speed?

a) Image compression

b) Guest posts

c) Social media posts

d) Number of followers

35 / 45

35) What is keyword cannibalization?

a) Buying keywords

b) Using long-tail keywords

c) Targeting multiple pages for the same keyword

d) Ignoring keywords

36 / 45

36) Which of the following is a black-hat SEO technique?

a) Guest blogging

b) Cloaking

c) Mobile optimization

d) Fast loading pages

37 / 45

37) Which type of SEO involves optimizing your website’s code, structure, and content?

a) Technical SEO

b) On-page SEO

c) Off-page SEO

d) Local SEO

38 / 45

38) Which metric measures how long users stay on your site?

a) Dwell time

b) CTR

c) CPC

d) Bounce rate

39 / 45

39) What is an XML sitemap?

a) A code-based map for search engines

b) A paid tool

c) A social sharing link

d) A visual site map for users

40 / 45

40) What is keyword stuffing?

a) Using keywords naturally

b) Ignoring keywords

c) Replacing all words with keywords

d) Overusing keywords unnaturally

41 / 45

41) What is the main purpose of schema markup?

a) To design websites

b) To help search engines understand content better

c) To remove duplicate pages

d) To create backlinks

42 / 45

42) What is a 301 redirect?

a) Permanent redirect

b) Canonical tag

c) Broken link

d) Temporary redirect

43 / 45

43) What is the ideal keyword density for SEO?

a) 1–2%

b) 30–40%

c) 10–20%

d) No keywords needed

44 / 45

44) What is a backlink?

a) A link to your own internal page

b) A broken link

c) A link pointing to your website from another website

d) A footer link

45 / 45

45) Which tool is used for keyword research?

a) Photoshop

b) WordPad

c) Ahrefs

d) Dropbox

Your score is

The average score is 0%

Exit

Important Notice:
Once you start the quiz, you will not be able to pause, exit, or restart it. Please ensure you are ready before beginning.

Digital Marketing D5

1 / 46

1) What is the purpose of A/B testing in Meta Ads?

a) To improve website design

b) To increase followers

c) To compare two ad variations

d) To design creative graphics

2 / 46

2) Which metric shows the percentage of people who saw the ad and clicked?

a) CPC

b) Reach

c) CTR

d) Impressions

3 / 46

3) Which campaign objective is used to increase visits to a physical store?

a) Messages

b) Conversions

c) Awareness

d) Store Traffic

4 / 46

4) Which is an example of an Engagement ad?

a) Page Likes Ad

b) Store Traffic Ad

c) Website Traffic Ad

d) Conversion Ad

5 / 46

5) Which feature helps advertisers show ads to people similar to their customers?

a) Saved Audience

b) Core Audience

c) Lookalike Audience

d) Custom Audience

6 / 46

6) Which type of bidding strategy allows advertisers to set a maximum cost per action?

a) Cost Cap

b) Bid Cap

c) Lowest Cost

d) Target ROAS

7 / 46

7) Which campaign objective is used to increase sales on an e-commerce website?

a) Traffic

b) Awareness

c) Engagement

d) Conversions

8 / 46

8) Which metric measures how often the same person sees an ad?

a) Impressions

b) Reach

c) Frequency

d) CTR

9 / 46

9) Which type of ad appears within users’ Facebook or Instagram feed?

a) In-feed Ads

b) Native Ads

c) Display Ads

d) Search Ads

10 / 46

10) Which tool is required to install Meta Pixel on a website?

a) Photoshop

b) Canva

c) Google Tag Manager

d) Trello

11 / 46

11) Which bidding strategy helps maximize purchase value?

a) Cost Cap

b) Bid Cap

c) Target ROAS

d) Lowest Cost

12 / 46

12) What does Audience Overlap mean in Meta Ads?

a) Audience does not match targeting

b) Two audiences having similar people

c) Audience size is too small

d) Irrelevant audience selection

13 / 46

13) Which section of Meta Ads Manager shows ad performance data?

a) Campaign Manager

b) Reports

c) Dashboard

d) Analytics Tab

14 / 46

14) Which placement is exclusive to Instagram?

a) Right Column

b) Stories

c) Messenger

d) Feed

15 / 46

15) What does Reach mean in Meta Ads?

a) Total number of times an ad is displayed

b) Total clicks on an ad

c) Conversion rate

d) Number of unique users who saw the ad

16 / 46

16) Which platform manages Facebook and Instagram ads?

a) Meta Ads Manager

b) Google Ads Manager

c) HubSpot

d) Canva

17 / 46

17) Which campaign objective is best for brand awareness?

a) Conversions

b) Engagement

c) Awareness

d) Traffic

18 / 46

18) Which type of audience is created from existing customer data?

a) Saved Audience

b) Lookalike Audience

c) Custom Audience

d) Core Audience

19 / 46

19) What does CPM stand for?

a) Cost Per Mile (1000 impressions)

b) Campaign Per Marketing

c) Cost Per Million

d) Cost Per Metric

20 / 46

20) What is the default placement setting in Meta Ads?

a) Feed Only

b) Manual Placements

c) Story Only

d) Automatic Placements

21 / 46

21) Which targeting option allows advertisers to show ads to people who visited their website?

a) Custom Audience

b) Lookalike Audience

c) Saved Audience

d) Core Audience

22 / 46

22) Which is the last step in setting up a Meta Ads campaign?

a) Choosing audience

b) Selecting campaign objective

c) Setting budget and schedule

d) Publishing the ad

23 / 46

23) Which metric shows the average amount spent for each click?

a) CPM

b) ROI

c) CPC

d) CPA

24 / 46

24) Which ad format is best for storytelling with a short duration?

a) Story Ads

b) Carousel Ads

c) Collection Ads

d) Banner Ads

25 / 46

25) Which is the best ad format for showcasing a product catalog?

a) Story

b) Carousel

c) Video

d) collection

26 / 46

26) Which Meta Ads format allows multiple images or videos in a single ad?

a) Carousel

b) Story

c) Feed

d) Collection

27 / 46

27) What is the main objective of Meta Ads?

a) Paid traffic and conversions

b) Email marketing

c) Website design

d) Organic reach

28 / 46

28) Which of these is NOT a metric in Meta Ads?

a) Impressions

b) Engagement

c) Reach

d) Manufacturing

29 / 46

29) Which metric indicates how much revenue is made compared to cost?

a) CPA

b) ROI

c) CTR

d) CPC

30 / 46

30) Which is the ideal length for a video ad on Facebook/Instagram?

a) 15–30 seconds

b) 5–10 minutes

c) 1 hour

d) 2–3 minutes

31 / 46

31) Which of these is NOT a Meta Ads objective?

a) Conversion

b) Awareness

c) Manufacturing

d) Consideration

32 / 46

32) What does CPC stand for in Meta Ads?

a) Campaign Per Cost

b) Cost Per Click

c) Clicks Per Conversion

d) Cost Per Campaign

33 / 46

33) What does CTR stand for?

a) conversion To Reach

b) Click Through Rate

c) Cost To Revenue

d) Campaign Target Result

34 / 46

34) What does Meta Ads primarily include?

a) LinkedIn Ads

b) Both A and B

c) Facebook Ads

d) Instagram Ads

35 / 46

35) Which placement is available only on Facebook?

a) News Feed

b) Instagram Stories

c) Explore

d) Audience Network

36 / 46

36) Which metric measures the number of times an ad is shown?

a) Impressions

b) Reach

c) CPC

d) CTR

37 / 46

37) Which type of ad is designed to collect user information like name and email?

a) Traffic Ads

b) Lead Generation Ads

c) Conversion Ads

d) Awareness Ads

38 / 46

38) Which metric measures the amount spent divided by the number of results achieved?

a) ROI

b) CPA

c) CTR

d) CPM

39 / 46

39) What is the recommended aspect ratio for Instagram Story ads?

a) 9:16

b) 4:3

c) 16:9

d) 1:1

40 / 46

40) Which Meta Ads objective is used to get more messages on WhatsApp or Messenger?

a) Messages

b) Awareness

c) engagement

d) Traffic

41 / 46

41) Which bidding option is used when advertisers want to spend the full budget and get the lowest cost per result?

a) Lowest Cost

b) Bid Cap

c) Target ROAS

d) Cost Cap

42 / 46

42) What is the minimum daily budget recommended for Meta Ads?

a) ₹100

b) ₹50

c) ₹10

d) ₹500

43 / 46

43) Which metric calculates the revenue generated divided by ad spend?

a) ROAS

b) CTR

c) CPA

d) ROI

44 / 46

44) What does ROAS stand for?

a) Revenue On Ad Strategy

b) Reach Of Ad Strategy

c) Return On Advertising Spend

d) Rate Of Audience Size

45 / 46

45) Which Meta Ads feature helps track actions taken on a website after clicking an ad?

a) Tracking Codes

b) Pixels

c) Cookies

d) Analytics

46 / 46

46) What is an affiliate dashboard used for?

a) Tracking clicks, conversions, and earnings

b) Posting social content

c) Keyword planning

d) Designing creatives

Your score is

The average score is 0%

Exit

Important Notice:
Once you start the quiz, you will not be able to pause, exit, or restart it. Please ensure you are ready before beginning.

Digital Marketing D6

1 / 44

1) What is the average commission range in Affiliate Marketing?

a) 90–100%

b) 40–70%

c) 5–30%

d) 1–5%

2 / 44

2) What is the main risk in Influencer Marketing?

a) No investment

b) Free promotion

c) Guaranteed sales

d) Authenticity and fake followers

3 / 44

3) Which platform is widely used for Affiliate Marketing?

a) Instagram

b) Amazon Associates

c) TikTok

d) Clubhouse

4 / 44

4) What is recurring commission in Affiliate Marketing?

a) Monthly influencer fee

b) Commission for every repeated purchase by referred customer

c) one-time payment

d) Bonus for high sales

5 / 44

5) What is the purpose of a unique affiliate link?

a) To increase social media followers

b) To improve SEO

c) To track sales generated by an affiliate

d) To boost ad CPC

6 / 44

6) What is a deep link in affiliate marketing?

a) A link directing to a specific product page

b) A broken link

c) A homepage only link

d) A hidden tracking pixel

7 / 44

7) Who is an influencer?

a) A brand owner

b) SEO expert

c) A person with influence over an audience

d) Only celebrities

8 / 44

8) What is the purpose of an affiliate ID?

a) To increase engagement

b) To rank in SEO

c) To design creatives

d) To uniquely identify each affiliate for tracking

9 / 44

9) What is the main advantage of Influencer Marketing?

a) Authentic promotion through trusted individuals

b) Free advertising

c) Guaranteed viral content

d) Higher organic ranking

10 / 44

10) What is a nano-influencer?

a) A paid advertiser

b) A celebrity influencer

c) An influencer with 100–10,000 followers

d) An influencer with 10–100 followers

11 / 44

11) What does ROI stand for?

a) Revenue on Interaction

b) Return on Investment

c) Reach of Influence

d) Rate of Influence

12 / 44

12) What is an affiliate network?

a) A group of influencers

b) A platform connecting affiliates with brands

c) A payment gateway

d) A social media group

13 / 44

13) Which factor improves affiliate conversion rates?

a) Irrelevant audience

b) Fake clicks

c) No product description

d) High-quality content and targeted offers

14 / 44

14) What is the key element of affiliate tracking?

a) Pop-up ads

b) Backlinks

c) Cookies or tracking pixels

d) SEO only

15 / 44

15) Which tool helps in finding influencers?

a) Dropbox

b) BuzzSumo

c) Canva

d) Photoshop

16 / 44

16) What is influencer whitelisting?

a) Paid ads for affiliates

b) Allowing brands to run ads through influencer's account

c) Deleting old campaigns

d) Blocking fake influencers

17 / 44

17) Which metric shows how much an affiliate earns per sale?

a) CPA

b) EPC

c) CTR

d) CPC

18 / 44

18) What is the main goal of Affiliate Marketing?

a) Create viral videos

b) Generate sales or leads

c) Increase social followers

d) Boost page likes

19 / 44

19) What is Influencer Marketing?

a) Using influential people to promote products

b) SEO technique

c) Paid advertising

d) Affiliate partnership only

20 / 44

20) What is two-tier affiliate marketing?

a) Cookie-free marketing

b) Earning commission for your referrals' sales

c) A type of influencer payment

d) One-time commission

21 / 44

21) Which factor increases influencer credibility?v

a) No disclosure

b) High engagement and authentic audience

c) Fake followers

d) Posting too many ads

22 / 44

22) Which platform is most used for Influencer Marketing?

a) Pinterest

b) Snapchat

c) Instagram

d) LinkedIn

23 / 44

23) What is EPC in affiliate marketing?

a) Earnings Per Click

b) Estimated Product Cost

c) Engagement Per Campaign

d) Every Purchase Commission

24 / 44

24) What is a hybrid influencer campaign?v

a) SEO + Paid ads

b) Organic campaigns

c) Combination of affiliate commission and flat fee

d) Only free promotions

25 / 44

25) What is an exclusive influencer deal?

a) Special collaboration where only one influencer promotes a product

b) Paid ads by many influencers

c) Discount only

d) Affiliate program with no payment

26 / 44

26) What is an affiliate disclosure statement?

a) Boosting sales

b) Statement informing users about affiliate links

c) Link shortening

d) Hiding affiliate links

27 / 44

27) What is the average ROI for influencer marketing campaigns?

a) $1: $5 ROI

b) $1: $1 ROI

c) $1: $20 ROI

d) $1: $50 ROI

28 / 44

28) What is a common payment model in Affiliate Marketing?

a) CPA

b) CPM

c) CPI

d) CPC

29 / 44

29) What is Affiliate Marketing?

a) Paid ads on Facebook

b) Paying influencers per post

c) Earning a commission for promoting other people's products

d) Free product promotion

30 / 44

30) What does FTC require for influencer marketing?

a) Nothing

b) To delete ads

c) To increase CPC

d) Disclosure of sponsored content

31 / 44

31) What does CTR mean in affiliate marketing?

a) Conversion Tracking Revenue

b) Cost Tracking Report

c) Customer Traffic Ratio

d) Click Through Rate

32 / 44

32) What is the first step in starting affiliate marketing?

a) Hire influencers

b) Remove all keywords

c) Join an affiliate program

d) Buy expensive ads

33 / 44

33) What is a CPA network?

a) SEO ranking tool

b) Cost Per Application network

c) A content hosting site

d) Affiliate platform connecting advertisers & affiliates

34 / 44

34) what is brand ambassador marketing?

a) Discount campaign

b) Long-term collaboration with influencers to represent a brand

c) Paid ads only

d) Affiliate one-time deal

35 / 44

35) Which is a popular affiliate program?

a) Amazon Associates

b) Google AdSense

c) Instagram Ads

d) Netflix Program

36 / 44

36) What is cookie duration in Affiliate Marketing?

a) Browser cache time

b) Time for ad approval

c) Influencer payment duration

d) Time period the affiliate link tracks sales

37 / 44

37) What is the main benefit of influencer seeding?

a) Sending free products to influencers for exposure

b) Paying influencers per click

c) Boosting CPC

d) Hiding campaigns

38 / 44

38) Which niche is highly profitable in affiliate marketing?

a) Health & Wellness

b) Unrelated memes

c) Random blogging

d) Empty niche

39 / 44

39) What is the difference between influencer and affiliate marketing?

a) Affiliate is free; influencer is paid

b) Influencer is about promotion; affiliate is about sales commissions

c) Influencer is only for Instagram

d) Both are the same

40 / 44

40) What is a commission payout threshold?

a) Minimum sales before receiving payment

b) Minimum number of clicks

c) Ad budget limit

d) Time taken to approve content

41 / 44

41) Which metric is crucial in Influencer Marketing?

a) Bounce Rate

b) Engagement Rate

c) DA/PA

d) CPC

42 / 44

42) Which type of content is most effective for influencer campaigns?

a) Random posts

b) Video & authentic reviews

c) Text only

d) Hidden links

43 / 44

43) What is a micro-influencer?

a) An influencer with 1K–100K followers

b) An affiliate marketer

c) An influencer with 1M+ followers

d) A blogger only

44 / 44

44) Which factor increases affiliate success?

a) Low-quality products

b) Relevant audience and strong niche

c) Fake engagement

d) No follow-up

Your score is

The average score is 0%

Exit

Important Notice:
Once you start the quiz, you will not be able to pause, exit, or restart it. Please ensure you are ready before beginning.

Digital Marketing D7

1 / 45

1) What is “exit rate” in Google Analytics?

a) The number of users leaving the website overall

b) The percentage of users who revisit a page

c) The percentage of users who leave from a specific page

d) The number of broken links on a site

2 / 45

2) What does CPM stand for in digital advertising?

a) Conversion Performance Metric

b) Cost Per Minute

c) Cost Per Million

d) Cost Per Thousand Impressions

3 / 45

3) What does KPI stand for?

a) Known Profit Indicator

b) Key Performance Indicator

c) Knowledge Performance Index

d) Key Process Integration

4 / 45

4) Which metric measures how many users completed a purchase after clicking an ad?

a) CPA

b) Conversion Rate

c) ROI

d) CTR

5 / 45

5) What is “page views” in web analytics?

a) The number of purchases made on a page

b) The number of unique visitors to a page

c) The total number of times a page is loaded or reloaded

d) The number of clicks on a page

6 / 45

6) What does CPA stand for in digital marketing?

a) Campaign Profit Analysis

b) Cost Per Action/Acquisition

c) Clicks Per Ad

d) Conversion Performance Analysis

7 / 45

7) What is a “bounce rate” in web analytics?

a) Percentage of visitors who immediately leave the site after viewing one page

b) Number of users who revisit a site within a month

c) Percentage of users who complete a purchase

d) Average time a user spends on the website

8 / 45

8) What does CTR stand for in digital marketing?

a) Campaign Traffic Report

b) Cost To Revenue

c) Conversion Tracking Ratio

d) Click Through Rate

9 / 45

9) What is the main purpose of UTM parameters in URLs?

a) To prevent hacking attacks

b) To track the effectiveness of marketing campaigns

c) To improve website loading speed

d) To increase search engine rankings

10 / 45

10) Which of the following metrics indicates how many users completed a desired action on a website?

a) Page Views

b) Conversion Rate

c) Session Duration

d) Bounce Rate

11 / 45

11) Which type of goal in Google Analytics measures user engagement?

a) Destination Goals

b) Duration Goals

c) Pages/Screens per Session Goals

d) Event Goals

12 / 45

12) What does segmentation in analytics mean?

a) Dividing content into categories

b) Splitting a website into pages

c) Blocking specific users

d) Dividing website traffic into groups based on characteristics

13 / 45

13) What is a dashboard in digital analytics?

a) A page design tool

b) A video editing tool

c) A visual representation of key performance metrics

d) A car’s control panel

14 / 45

14) Which platform provides built-in analytics for monitoring post engagement?

a) Google Docs

b) instagram Insights

c) MS Excel

d) Photoshop

15 / 45

15) Which metric indicates the number of pages viewed per session?

a) Page Views

b) Bounce Rate

c) Conversion Rate

d) Pages/Session

16 / 45

16) Which of the following is a qualitative data collection method?

a) All of the above

b) Surveys

c) Interviews

d) Heatmaps

17 / 45

17) What is a “heatmap” used for in web analytics?

a) To show where users click and scroll on a webpage

b) To measure the conversion rate

c) To monitor website speed

d) To track the bounce rate of a site

18 / 45

18) Which tool provides insights into how users interact with your website?

a) . Crazy Egg

b) Google Analytics

c) All of the above

d) Hotjar

19 / 45

19) Which Google Analytics report shows how users found a website?

a) Behavior Report

b) Acquisition Report

c) Conversions Report

d) Audience Report

20 / 45

20) Which type of analytics explains why something happened?

a) Diagnostic Analytics

b) Descriptive Analytics

c) Predictive Analytics

d) Prescriptive Analytics

21 / 45

21) What does CLV stand for in marketing analytics?

a) campaign Level View

b) Conversion Log Value

c) Click Level Verification

d) Customer Lifetime Value

22 / 45

22) Which of the following is NOT a KPI in digital marketing analytics?

a) Bounce Rate

b) Font Size

c) Click Through Rate

d) Conversion Rate

23 / 45

23) Which of the following is NOT a web analytics tool?

a) MS Paint

b) Google Analytics

c) Adobe Analytics

d) Hotjar

24 / 45

24) Which metric measures the cost of acquiring a customer?

a) CAC

b) CLV

c) CPA

d) ROI

25 / 45

25) In web analytics, what does “average session duration” indicate?

a) The number of users on a page at one time

b) The total time a user spends on the website during a session

c) The time a user spends on social media

d) The time it takes for a page to load

26 / 45

26) Which metric shows how much revenue is generated for every dollar spent on advertising?

a) ROI

b) CPC

c) CTR

d) ROAS

27 / 45

27) Which metric shows the percentage of users who left a site after viewing only one page?

a) Click Through Rate

b) Exit Rate

c) Conversion Rate

d) Bounce Rate

28 / 45

28) what does “impression” mean in digital advertising?

a) When a user clicks on an ad

b) When an ad is displayed to a user

c) When a user hovers over an ad

d) When an ad generates a sale

29 / 45

29) What does Google Analytics primarily track?

a) TV advertisements

b) Print media performance

c) Offline sales

d) website traffic and user behavior

30 / 45

30) Which report in Google Analytics shows the devices users use?

a) Behavior Report

b) Audience Report

c) Conversion Report

d) Acquisition Report

31 / 45

31) what is the purpose of Google Tag Manager?

a) To create social media campaigns

b) To manage and deploy marketing tags on a website without coding

c) To send automated emails

d) To design ads

32 / 45

32) Which tool helps track email marketing campaign performance?

a) Canva

b) Mailchimp

c) Hotjar

d) Photoshop

33 / 45

33) Which type of analytics suggests actions to achieve desired outcomes?

a) Descriptive Analytics

b) Diagnostic Analytics

c) Prescriptive Analytics

d) Predictive Analytics

34 / 45

34) What does “organic traffic” refer to?

a) Traffic from paid ads

b) traffic from unpaid search results

c) Traffic from social media

d) Traffic from referrals

35 / 45

35) Which of the following is a quantitative metric in web analytics?

a) Heatmaps

b) Page Views

c) User feedback

d) Interviews

36 / 45

36) Which type of analytics focuses on predicting future trends?

a) Predictive Analytics

b) Descriptive Analytics

c) Prescriptive Analytics

d) Diagnostic Analytics

37 / 45

37) Which of the following is an example of a conversion?

a) A visitor completing a purchase

b) A visitor leaving a site

c) A user refreshing a page

d) A user clicking on a broken link

38 / 45

38) What does ROI stand for?

a) Reach of Impressions

b) Rate of Interaction

c) Return on Investment

d) Ratio of Income

39 / 45

39) What does CPC stand for?

a) Cost Per Conversion

b) Clicks Per Campaign

c) Campaign Performance Count

d) Cost Per Click

40 / 45

40) Which of the following is an example of an event in Google Analytics?

a) A user scrolling a page

b) A user watching a video

c) All of the above

d) A user clicking a button

41 / 45

41) Which report in Google Analytics shows the geographic locations of users?

a) Conversions Report

b) Behavior Report

c) Audience Report

d) Acquisition Report

42 / 45

42) What is the purpose of setting goals in Google Analytics?

a) . To increase website speed

b) To improve design quality

c) To create ad campaigns

d) To measure how well a website fulfills target objectives

43 / 45

43) Which of the following tools is used for tracking website traffic and performance?

a) Mailchimp

b) . Canva

c) Google Analytics

d) SEMrush

44 / 45

44) Which of the following is NOT tracked in Google Analytics by default?

a) Page Views

b) User Age and Gender

c) Time on Site

d) Clicks on External Links

45 / 45

45) What is the role of A/B testing in digital marketing?

a) To compare two versions of a webpage or campaign to see which performs better

b) To test mobile applications

c) To evaluate server performance

d) To measure website speed

Your score is

The average score is 0%

Exit

What Interns Typically Learn:

Leave a Reply Cancel reply